15 Broad Street — July 2026
JAIME AGUILERA
MARKET INTELLIGENCE
ISSUE NO. 08  ·  2026
RESIDENTIAL MARKET INTELLIGENCE
15
BROADStreet
FINANCIAL DISTRICT
NEW YORK
July 2026
+ FI-DI MARKET SNAPSHOT
15 BROAD ST  ·  SALES
JULY 2026
0
UNITS FOR SALE
0
NEW TO MARKET
0
IN CONTRACT
$0.00M
MEDIAN ASKING
0
PRICE REDUCTIONS
0
AVG DAYS ON MKT

Twelve units are on the market at 15 Broad, and the building closed a sale in July: #2300, a three-bedroom at $2,110,000 — forty-nine days from listing, after an $80,000 adjustment. Two more are in contract: #904, a home-office loft that signed at $889,000 after cutting $86,000, and #1616, a one-bedroom with double home office that went into contract July 30 at $1.8 million in under three months.

Two of the twelve arrived within the last month — a studio at $1,095,000 and a two-bedroom at $1.95 million. The median ask across the board is $1.25 million, five of the twelve listings have reduced, and the average listing has been up about three months.

This is a loft building, and the board shows it: half the active shelf is home-office stock. The two studios both ask $1,095,000; the two one-H.O. lofts, $1,195,000 to $1,395,000, haven't cut; the three two-H.O. lofts sit at $1,095,000 to $1.2 million with two cuts among them. The conventional stock holds the top: two two-bedrooms at $1.95 million and $2,975,000, and a three-bedroom at $1,999,000. And the sharpest signal on the board: #2012 — the same one-bed/two-H.O. layout as #1616 — now asks exactly the $1.8 million that #1616 just signed at.

Bottom line — The building is transacting at both ends: a three-bedroom closing, a loft contract at the entry, and a $1.8 million contract that just told #2012 precisely what its layout is worth. Price against the contracts — in this building, your comp is a layout, not just a bedroom count.

15 BROAD ST  ·  RENTALS
JULY 2026
0
UNITS FOR RENT
0
IN CONTRACT
0%
LEASE-UP RATE
$0
MEDIAN ASKING RENT
0
AVG DAYS ON MKT
0
PRICE REDUCTIONS

The rental side is nearly bare — in the best way. One unit is listed for rent: #3100, a three-bedroom asking $12,500, just three days on market. Nothing else is available and nothing is pending.

The demand shows in what just signed. Three 15 Broad leases closed in July: a studio at $4,500 in 29 days, an alcove loft at $5,200, and a two-H.O. loft at $6,500 that found its tenant in under a month. From $4,500 to $6,500 to a $12,500 listing — the building's whole rental range is represented, and the neighborhood behind it is absorbing leases in about three weeks.

Bottom line — One listing and three signed leases is what a cleared rental board looks like. If your unit is coming vacant, it enters an empty field with proven demand at every tier — price to the recent signings and it moves.

SALES INVENTORY
JULY 2026
BY TYPE
12 ACTIVE
TYPE
ACTIVE
PRICE RANGE
REDUCED
STUDIO
2
$1.095M
1 of 2
1 H.O.
2
$1.195M – $1.395M
0 of 2
1 BED
1
$1.3M
0 of 1
2 H.O.
3
$1.095M – $1.2M
2 of 3
1 BED / 2 H.O.
1
$1.8M
1 of 1
2 BED
2
$1.95M – $2.975M
0 of 2
3 BED
1
$1.999M
1 of 1
Apt Size SF Price Reduction
904
IN CONTRACT
1 H.O. 1,199
$889,000
$741/SF
1616
IN CONTRACT
1 Bed / 2 H.O. 1,727
$1,800,000
$1,042/SF
2302 Studio 1,061
$1,095,000
$1,032/SF
$30,000 (−2.7%)
1606 2 H.O. 1,077
$1,095,000
$1,016/SF
$100,000 (−8.4%)
1602 Studio 943
$1,095,000
$1,161/SF
1630 2 H.O. 1,418
$1,100,000
$776/SF
$100,000 (−8.3%)
2804 1 H.O. 1,085
$1,195,000
$1,101/SF
2104 2 H.O. 1,174
$1,200,000
$1,022/SF
1200 1 Bed 1,576
$1,300,000
$825/SF
2224 1 H.O. 1,481
$1,395,000
$942/SF
2012 1 Bed / 2 H.O. 1,809
$1,800,000
$995/SF
$199,000 (−10.0%)
3010 2 Bed 1,701
$1,950,000
$1,146/SF
3100 3 Bed 1,922
$1,999,000
$1,040/SF
$346,000 (−14.8%)
3120 2 Bed 2,011
$2,975,000
$1,479/SF
RENTAL INVENTORY
JULY 2026
BY TYPE
1 ACTIVE
TYPE
ACTIVE
ASKING RENT
REDUCED
3 BED
1
$12,500
0 of 1
Apt Size SF Rent Reduction
3100 3 Bed 1,922
$12,500
SALES ACTIVITY
Financial
District
JULY 2026  ·  NEW YORK CITY
0
CLOSED SALES
$0.00M
MEDIAN SALE PRICE
$0
AVG $/SF
0
AVG DAYS ON MKT
0.0
MONTHS OF SUPPLY
0.0%
LISTING DISCOUNT

Twenty-two homes closed in the Financial District over the past month, at a median of just over $1 million and $1,308 per foot. The top of the market did its part — closings ran from under $500,000 to $3.8 million.

Time is still the cost. Setting aside the sponsor closings that record at contract, days on market averaged 76, and at the current pace the neighborhood carries about fourteen months of supply. Buyers can afford patience, and they are spending it.

But sellers who closed gave up just 4.1% from final ask. The spread between a long wait and a small discount is the defining fact of this market: it is slow, not soft.

Bottom line — FiDi is clearing at full-ish prices for sellers who can wait, and punishing the ones who can't. Know which one you are before you list, and set the number accordingly.

RENTAL ACTIVITY
Financial
District
JULY 2026  ·  NEW YORK CITY
0
RENTED UNITS
$0
MEDIAN RENT
$0
AVERAGE RENT
0
AVG DAYS ON MKT
0.00
MONTHS OF SUPPLY
0
IN CONTRACT

One hundred forty-six units rented in the Financial District in thirty days, with eighty-three more in contract. That is the fast half of this market, and it is not slowing.

The median rent came in at $4,924; the average, at $5,872, sits well above it — the big units at the top are pulling hard. Days on market averaged 24, and supply is down to two months.

Two months of supply is a landlord's market by any definition. Units are leasing in about three weeks, at or near ask, across every size class.

Bottom line — The rental market remains FiDi's strong half — deep demand, three-week absorption, firm pricing. If your unit is empty going into August, the market is not the reason.

Jaime Aguilera
LIC. ASSOCIATE REAL ESTATE BROKER
MOBILE
212 470 8774
OFFICE
110 Fifth Avenue
New York, NY 10003
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