15 Broad Street — Q3 2026
Issue No. 10
Q3 · 2026
Residential Market Intelligence

15 Broad
Street

15 Broad Street · Financial District
Q3 2026July – September

Two closed. Four signed. Five withdrew.

In this issue The quarter in three numbers · What your unit is worth · Building sales & rentals · Sell or hold? · Financial District sales & rentals
Prepared for owners at 15 Broad Scroll
The quarter in three numbersQ3 2026

Two closed. Four signed.
Five withdrew.

Median sale price · 15 Broad · 2 closings
$1.70M
+46% vs Q2 2026Five quarters, Q3 2025 → Q3 2026
Median rent · 15 Broad · 3 leases
$5,200/mo
−13% vs Q2 2026
Months of supply · Financial District · sales
9.5months
−0.8 months vs Q2 2026Days to sell 87, down from 148 · days to lease 21, down from 24
The quarter in one paragraph

Two sales closed at 15 Broad this quarter — a three-bedroom in seven weeks at 3.7% under ask, and a one-bedroom with a home office after eight months and a price cut — while four more units went to contract and five listings came off the market unsold. Three leases signed, all in July: two studios and a two-home-office unit, at $4,500 to $6,500, and nothing has signed since. Across the Financial District the median fell 31% because smaller apartments sold, while price per foot held.

What your unit is worthJul – Sep 2026

By unit type, to sell and to rent

What each type actually cleared for in the building this quarter — closed sales and signed leases, not asking prices. Read the line that is yours.

Studio

Sold for
No studio sale closed this quarter.
Leased at
$4,500 – $5,200
per month · 2 leases · 11 – 58 days

One Home Office

Sold for
No one-home-office sale closed this quarter.
Leased at
No one-home-office lease signed this quarter.

Two Home Office

Sold for
No two-home-office sale closed this quarter.
Leased at
$6,500
per month · 1 lease · 26 days

One Bedroom

Sold for
No one-bedroom sale closed this quarter.
Leased at
No one-bedroom lease signed this quarter.

One Bedroom + Home Office

Sold for
$1,285,000
1 sale · $974 per SF · 245 days
Leased at
No one-bedroom + home-office lease signed this quarter.

One Bedroom + Two Home Office

Sold for
No one-bedroom + two-home-office sale closed this quarter.
Leased at
No one-bedroom + two-home-office lease signed this quarter.

Two Bedroom

Sold for
No two-bedroom sale closed this quarter.
Leased at
No two-bedroom lease signed this quarter.

Three Bedroom

Sold for
$2,110,000
1 sale · $1,085 per SF · 49 days
Leased at
No three-bedroom lease signed this quarter.

Ranges are the closed sales and signed leases at 15 Broad, July 1 – September 30 2026, by unit type. Rents are last asking rents. Days are days on market. Each figure is one of the transactions listed in the detail tables below.

15 Broad St · SalesQ3 2026

Two closings,
four contracts

Median sale price · 2 closings
$1.70M
+46% vs Q2 2026Five quarters, Q3 2025 → Q3 2026
2
Closed sales
−2 vs Q2
147
Avg days on market
49 to 245
1.8%
Listing discount
96% sale-to-list
Price per square foot · the gap
Highest — three-bedroom, 49 days$1,085
Lowest — one-bedroom + home-office, 245 days$974

Two sales closed. #2300, a three-bedroom of 1,945 square feet, went for $2,110,000 on July 1 — 49 days on the market, 3.7% under its $2,190,000 ask, $1,085 a foot. #2506, a one-bedroom with a home office, 1,319 square feet, went for $1,285,000 on July 31 at its reduced asking price, after 245 days and a cut from $1,350,000 — $974 a foot.

The median reads $1,697,500, the midpoint of two apartments of two different sizes — read the per-foot numbers, not the median. The two closings show the pattern: priced near the market, #2300 closed in seven weeks; priced above it, #2506 took eight months and a 5% cut to get there. Across the two, the listing discount was 1.8% and sale-to-list 96%; the spring's four closings had given up 7.2% and closed at 89% of their original asks.

Then the board. Four units went to contract during the quarter — on July 30, August 12, September 3 and September 25 — at asking prices of $1,095,000 to $1,800,000, two of them after cuts: a studio, a one-home-office unit, and two one-bedrooms with home offices. Five listings came off the market unsold, asking $1,195,000 to $3,488,000. Nine remain for sale at quarter end: a studio at $775,000, two one-home-office units at $889,000 and $1,295,000, three two-home-office units at $1,095,000 to $1,100,000, a one-bedroom at $1,300,000, and two two-bedrooms at $1,950,000 and $2,975,000. Four of the nine have cut their price and have been listed since January, March, April and May; two arrived in the last ten days of September.

Across the Financial District, 89 sales closed at a median down 31% to $990,000 — smaller apartments sold — while price per foot held at $1,348 and days on market fell to 87 from 148. The building's two closings ran $974 and $1,085 a foot, below the neighborhood average, as they usually do here.

So read it by what you own. A three-bedroom priced to the comps closed in seven weeks. A one-bedroom with a home office found its buyer only after it met the market. The small layouts — the studio and the home-office units — are six of the nine listings, four of them already cut: the most crowded shelf in the building.

Bottom line

Six units found buyers this quarter — two closed, four signed — and five sellers gave up. The difference was the number, not the market: #2300 at 3.7% under ask in 49 days, #2506 after a cut and 245. If you're selling, price to the closings, especially a small layout: you're one of six.

Closed salesJul – Sep 2026 · 2
AptSizeSoldDOMDate
25061 Bed / 1 H.O.$1,285,000$974/SF245Jul 31
23003 Bed$2,110,000$1,085/SF49Jul 1
How these numbers are computed

Closed sales are recorded sales at 15 Broad with a closing date inside the quarter. The median is the middle sale price. Days on market run from the listing date to the contract date. The listing discount is the average gap between the last asking price and the sale price; sale-to-list is the sale price as a share of the original asking price. Price per square foot uses each unit's recorded square footage. Rents are the last asking rent of each signed lease.

Financial District figures are the neighborhood's closed sales and signed leases in the quarter. Months of supply is the number of active listings divided by the quarter's closings per month. Average days on market and the listing discount leave out closings recorded with no market time. Nothing in this report is estimated.

15 Broad St · RentalsQ3 2026

Three leases,
all in July

Median rent · 3 leases
$5,200/mo
−13% vs Q2 2026
3
Leases signed
−4 vs Q2
32
Avg days on market
11 to 58
58
Longest lease-up, days
Apt 1601, studio
Leased at, by type
Studios — 2 leases, 11 to 58 days$4,500 – $5,200
Two-home-office units — 1 lease, 26 days$6,500

Three leases signed this quarter, down from seven in the spring, and all three were signed in July: two studios and a two-home-office unit. #1222, a 721-square-foot studio, took $4,500 in 11 days. #1601, 734 square feet, took $5,200 in 58 days. #1906, a two-home-office unit of 1,077 square feet, took $6,500 in 26 days. Nothing signed in August or September.

The median reads $5,200 against $6,000 in the spring, and the average $5,400 against $6,736 — mix, not a rent cut: the spring's seven leases ran from $4,400 studios to an $11,750 one-bedroom with a home office; this quarter had small layouts only. Studio for studio, the numbers held — $4,500 and $5,200 against the spring's $4,400 and $4,500 — and the two-home-office unit's $6,500 sits above the spring's one-home-office leases at $4,500 and $6,000. Days on market averaged 32, against 8, with #1601's 58 days carrying most of that.

One unit is listed for rent at quarter end: #1630, a 1,418-square-foot two-home-office unit asking $7,000 since September 10 — and asking $1,100,000 for sale at the same time, down from $1,200,000. One owner, both doors open.

Across the Financial District, 553 leases signed, a third more than the spring, at a $5,000 median and 21 days, on 1.74 months of supply. The building's three leases cleared $4,500 to $6,500 against that median — its larger small layouts rent above the neighborhood's typical apartment.

Bottom line

A thin quarter on the rental side: three leases, all in July, at $4,500 to $6,500. The rents held by layout; the volume didn't come. If a unit is empty, the neighborhood is leasing in three weeks at firmer numbers — price it to its layout and it should move.

Signed leasesJul – Sep 2026 · 3
AptSizeLast askingDOMLeased
19062 H.O.$6,50026Jul 22
1601Studio$5,20058Jul 7
1222Studio$4,50011Jul 3
Sell or hold?Q3 2026

Two ways to read
your unit

If you sell
$1.70M
Median sale · 147 days on average · closed 1.8% below ask
If you rent it out
$5,200/mo
Median rent · 32 days on average · $62,400 a year
3.7%
Gross yield at the medians
Rent × 12 ÷ price, before carrying costs. Both medians mix unit types — your own line is in "What your unit is worth" above.

This quarter answered the selling question with a number, not a trend. Buyers were here — six units found one, two closed and four signed — but only at prices near the comps: #2300 cleared in 49 days at 3.7% under ask, #2506 needed a cut and eight months, and five sellers came off the market with nothing. If you're selling, your competition is the board, and for a small layout the board is six deep with four price cuts on it. If you're holding, the rental side was quiet — three leases, all in July — but the Financial District leased a third more units than the spring in three weeks each, so an empty unit priced to its layout should not stay empty. The owner of #1630 is testing both answers at once, at $1,100,000 and $7,000 a month; the next quarter will say which door opened.

Financial District · Sales

The mix moved.
The price didn't.

Q3 2026 · 89 closings
Median sale price · Financial District
$990,000
−31% vs Q2 2026
89
Closed sales
+1 vs Q2
$1,348
Avg price per SF
−2% vs Q2
87
Avg days on market
−61 days vs Q2
9.5 months
Months of supply
−0.8 months vs Q2
4.4%
Listing discount
+0.5 pts vs Q2

Eighty-nine closings, one more than last quarter — and a median that fell 31% to $990,000. Read that number carefully before you react to it, because it isn't a price cut.

What changed is what sold. Forty-seven of the 89 closings were under $1 million, up from 31; sales above $2 million fell from 20 to 14. Price per foot — the number that follows your apartment rather than the mix — barely moved: $1,348 against $1,369. Smaller apartments closed, at nearly the same price per foot.

And they closed faster. Days on market fell to 87 from 148. Supply eased to 9.5 months from 10.3, with 282 units active and 55 in contract. The listing discount widened a touch, to 4.4% from 3.9% — sellers gave a little more at the table, but not much.

So read it by what you own. If you hold a smaller unit, this was your quarter: the entry end of FiDi is where the buyers were, and it moved in under three months. If you hold a larger one, the headline doesn't describe your apartment — your comp is per foot, and per foot held.

Bottom line

The median fell because the market bought smaller, not cheaper. Per-foot pricing held within 2%, and time to sell fell by two months. Price your unit off its own comps and this is a better selling market than the headline suggests.

Financial District · Rentals

Peak season,
landlord's terms.

Q3 2026 · 553 leases
Median rent · Financial District
$5,000/mo
+3% vs Q2 2026
553
Units rented
+135 vs Q2
$5,702
Average rent
−1% vs Q2
21
Avg days on market
−3 days vs Q2
1.74 months
Months of supply
−0.7 months vs Q2
70
In contract
−10 vs Q2

Five hundred fifty-three units rented, up from 418 in the spring. Summer is the leasing season in FiDi, and this one ran deep: a third more leases than last quarter, and they moved faster.

Days on market fell to 21 from 24. Supply tightened to 1.74 months from 2.45, with 320 units active and 70 in contract. Landlords held the pen.

Price firmed where the volume was. The median rose to $5,000 from $4,862. The average slipped slightly, to $5,702 from $5,781 — which tells you the strength moved from the top of the market to its middle. Last quarter the high end pulled; this quarter the typical apartment did.

So read it by what you own. If you're renting out a unit near the market's median, you set terms this summer: three weeks to lease, at or near ask. If you're at the top, the pool was there but it wasn't bidding up. If you've been weighing sell-versus-rent, this quarter argues for rent even harder than the last one did.

Bottom line

The rental market is still the strong half of FiDi, and it got stronger: a third more leases, three weeks to lease, a $5,000 median. If your unit is empty, price it at market and it won't be for long.

From jaimeaguilerany.com

Beyond
the numbers

Selected sales and leases from across Manhattan, and the approach behind them.